Chemicals Northwest
The client required:
A safe pair of hands to cover marketing and communications activity while the permanent marketing manager was on maternity leave.
Freckle delivered:
Office-based support on a fixed term contract basis that included management of major projects, such as a corporate identity refresh, development of a feature-rich website and an industry awards dinner that attracted over 300 attendees from across the North West.
Other support provided over the duration of the contract focused on two key objectives:
- Management of communication with members, prospective members and stakeholders about CNW’s activities and promotion of networking between members (on and offline).
- Promotion of the benefits of chemicals to the wider community and especially to children to encourage them into a chemistry career.
The client said:
“Freckle Marketing provided Chemicals Northwest with interim cover for the role of communications and marketing manager for a period of almost twelve months.
“I was impressed by how quickly Jo assimilated the key aspects of a new sector and picked up all the responsibilities of this busy role. Her work is always of a high quality and she can be relied upon to work independently and meet deadlines, and will always go that ‘extra mile’ to ensure a job is completed properly.
“Jo has a good breadth of marketing experience and has improved the look, layout and content of many of our key marketing vehicles including our newsletter and website. She also project managed our 2010 Awards, which was our most successful annual dinner event to date – attendance figures were up by 15% on 2009.
“She is friendly and approachable, open to new ideas and has developed excellent working relationships both within the team and with partner organisations.”
Jenny Clucas, CEO, Chemicals Northwest